
Total bev-alc dollar sales fell 23% week-over-week (WoW) in an expected post-Thankgiving dive, Circana EVP, BevAl Scott Scanlon shared in the market research firm’s latest week report (data ending December 7).

Total bev-alc dollar sales fell 23% week-over-week (WoW) in an expected post-Thankgiving dive, Circana EVP, BevAl Scott Scanlon shared in the market research firm’s latest week report (data ending December 7).