{"id":52795,"date":"2025-01-28T08:17:07","date_gmt":"2025-01-28T08:17:07","guid":{"rendered":"https:\/\/som2nypost.com\/business\/legal\/marketing-with-qr-codes-blumberg-blog\/"},"modified":"2025-01-28T08:17:07","modified_gmt":"2025-01-28T08:17:07","slug":"marketing-with-qr-codes-blumberg-blog","status":"publish","type":"post","link":"https:\/\/som2nypost.com\/?p=52795","title":{"rendered":"Marketing with QR Codes &#8211; Blumberg Blog"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/blog.blumberg.com\/wp-content\/uploads\/2022\/10\/Marketing-with-QR-Codes.jpg\" alt=\"\" class=\"wp-image-2168\" srcset=\"https:\/\/blog.blumberg.com\/wp-content\/uploads\/2022\/10\/Marketing-with-QR-Codes.jpg 1000w, https:\/\/blog.blumberg.com\/wp-content\/uploads\/2022\/10\/Marketing-with-QR-Codes-300x300.jpg 300w, https:\/\/blog.blumberg.com\/wp-content\/uploads\/2022\/10\/Marketing-with-QR-Codes-150x150.jpg 150w, https:\/\/blog.blumberg.com\/wp-content\/uploads\/2022\/10\/Marketing-with-QR-Codes-768x768.jpg 768w, https:\/\/blog.blumberg.com\/wp-content\/uploads\/2022\/10\/Marketing-with-QR-Codes-100x100.jpg 100w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\"\/><\/figure>\n<p>Quick Response (QR) codes became popular during the Covid Pandemic to reduce physical contact. Restaurants began displaying QR codes on tables to enable diners to view menus on their smartphones.\u00a0 Other businesses began using QR Codes to enable contactless payments, downloading apps, linking websites, and requesting reviews.\u00a0\u00a0<\/p>\n<p><span id=\"more-2164\"\/><\/p>\n<p>QR codes look like an ink splotch and have data that point to a website or app. They work with smartphones that have QR readers built into their cameras. QR codes link\u00a0to a unique webpage that\u00a0can be bookmarked, emailed, or left\u00a0in the form of an open page\u00a0on a phone\u2019s web browser. Join other professionals who use QR codes to attract prospects and improve client relations. Following are tips for using QR codes and links to resources with more information.<\/p>\n<p><strong>Advisor<\/strong> \u2013 hire a marketing or IT consultant to help incorporate QR codes into your marketing.<\/p>\n<p><strong>Creating<\/strong> \u2013 generate QR codes with an app or ask your stationery provider to create them.\u00a0<\/p>\n<p><strong>Colorizing<\/strong> \u2013 use colors to help your QR code stand out from others.<\/p>\n<p><strong>Linking<\/strong> \u2013 link QR codes to useful information like announcements, articles and bios.\u00a0<\/p>\n<p><strong>Logo <\/strong>\u2013 insert a logo or photo in your<strong> <\/strong>QR code to make it eye-catching.\u00a0\u00a0<\/p>\n<p><strong>Placing<\/strong> \u2013 insert QR codes onto brochures, business cards, flyers, pamphlets and other marketing material.\u00a0<\/p>\n<p><strong>Sizing<\/strong> \u2013 QR Codes should be at least 1 inch in size or larger to make them readable by smartphones.<\/p>\n<p><strong>Tracking<\/strong> \u2013 use data analytics to track clicks for marketing purposes.\u00a0<\/p>\n<p><strong>Using<\/strong> \u2013 use QR codes for advertising, billing, marketing and publishing.<\/p>\n<p><strong>Blumberg<\/strong><\/p>\n<p>Blumberg has several <a href=\"https:\/\/www.blumberg.com\/marketing\/\">marketing products<\/a>, including <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=2675577\">professional<\/a> and <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=4335216\">4-color<\/a> business cards with <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=2849103\">QR codes<\/a>; <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=595415\">client pamphlets<\/a>; <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=170245\"><em>customized<\/em><\/a><em> and <\/em><a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=5532975\"><em>semi-customized<\/em><\/a> firm brochures; <a href=\"https:\/\/www.blumberg.com\/stationery\/comparison.html\"><em>professional<\/em><\/a><em> and <\/em><a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=5671786\"><em>full-color<\/em><\/a> letterhead; <a href=\"https:\/\/blumberg.holidaycardwebsite.com\/\">holiday cards<\/a>; and <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=155227\">textured<\/a> and <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=155233\">linen<\/a> presentation folders. Blumberg can help <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=5135700\">design your marketing materials<\/a> and create QR codes and <a href=\"https:\/\/www.blumberg.com\/invoice.cgi?rm=view_cluster;cluster_id=1492009\">firm logos<\/a> To order free samples or learn more about Blumberg products, visit the Company\u2019s <a href=\"http:\/\/www.blumberg.com\/\">website<\/a>, <a href=\"https:\/\/www.blumberg.com\/customerservices\/\">submit an online request<\/a>, or call 800-221-2972 x1692.<\/p>\n<p><strong>Conclusion<\/strong><\/p>\n<p>Several years ago, manufacturers enabled smartphone cameras to read QR Codes. During the Covid Pandemic, consumers embraced the use of QR codes to access information, download apps, and make payments. Join other lawyers who are using QR codes to promote client engagement and implement marketing strategies.\u00a0 See the resources mentioned below to enhance your firm with QR Codes.\u00a0\u00a0\u00a0<\/p>\n<p><strong>Articles<\/strong><br \/><a href=\"https:\/\/www.nytimes.com\/2021\/01\/28\/style\/qr-codes.html\">Comeback of QR Codes<\/a><br \/><a href=\"https:\/\/smallbiztrends.com\/2016\/05\/create-a-qr-code.html\">Creating QR Codes<\/a>\u00a0<br \/><a href=\"http:\/\/blog.larrybodine.com\/2011\/03\/articles\/tech\/how-law-firms-can-use-qr-quick-response-codes-effectively\/\">Marketing Applications<\/a><br \/><a href=\"https:\/\/www.thehalogroup.com\/10-things-not-to-do-when-using-qr-codes-for-marketing\/\">QR Tips<\/a><br \/><a href=\"https:\/\/medium.com\/@monikaadarsh\/best-qr-code-generators-in-2020-i-tried-all-15-of-them-eb206b859d9\">Review of QR Generators<\/a><br \/><a href=\"https:\/\/www.americanbar.org\/groups\/law_practice\/publications\/techreport\/2021\/sponsored-lawpay-qr-codes\/\">Using for Payments<\/a><\/p>\n<p><strong>Books<\/strong><br \/><a href=\"https:\/\/www.americanbar.org\/products\/inv\/book\/204685537\/\">Capturing Clients<\/a><br \/><a href=\"https:\/\/www.americanbar.org\/products\/inv\/book\/406698992\/\">Content Marketing<\/a><br \/><a href=\"https:\/\/www.americanbar.org\/products\/inv\/book\/273628281\/\">Marketing on the Internet<\/a><br \/><a href=\"https:\/\/www.americanbar.org\/products\/inv\/book\/409061178\/\">Rainmaking Tips<\/a><br \/><a href=\"https:\/\/www.americanbar.org\/products\/inv\/book\/184801651\/\">Smart Marketing<\/a><\/p>\n<p><strong>Samples<\/strong><br \/><a href=\"https:\/\/www.bing.com\/images\/search?q=law+firm+qr&amp;form=HDRSC2&amp;first=1&amp;tsc=ImageHoverTitle\">Bing<br \/><\/a><a href=\"https:\/\/www.google.com\/search?q=law%20firms%20qr&amp;tbm=isch&amp;tbs=rimg:CX9iD7ThfQMmYedABUHyzXgM8AEAsgIMCgIIABAAOgQIARAA&amp;hl=en&amp;sa=X&amp;ved=0CBsQuIIBahcKEwio0IbB8eT5AhUAAAAAHQAAAAAQBg&amp;biw=1263&amp;bih=577\">Google<\/a><\/p>\n<div class=\"sabox-plus-item\">\n<div class=\"saboxplugin-wrap\">\n<div class=\"saboxplugin-gravatar\"><a href=\"https:\/\/blog.blumberg.com\/index.php\/author\/goldblatt\/\"><img decoding=\"async\" src=\"https:\/\/blog.blumberg.com\/wp-content\/uploads\/2020\/04\/unnamed-6.jpg\" alt=\"Michael Goldblatt\"\/><\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Quick Response (QR) codes became popular during the Covid Pandemic to reduce physical contact. Restaurants began displaying QR codes on tables to enable diners to view menus on their smartphones.\u00a0 Other businesses began using QR Codes to enable contactless payments, downloading apps, linking websites, and requesting reviews.\u00a0\u00a0 QR codes look like an ink splotch and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":52796,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[97],"tags":[3767,30779,30778,8402],"dealstore":[],"offerexpiration":[],"class_list":["post-52795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-legal","tag-blog","tag-blumberg","tag-codes","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing with QR Codes - Blumberg Blog - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/som2nypost.com\/?p=52795\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing with QR Codes - Blumberg Blog - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Quick Response (QR) codes became popular during the Covid Pandemic to reduce physical contact. 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