Want to know the 3 routes to growth for online service providers and how to choose yours? As an online service provider, you\u2019ve got options. If you are at a point where business is doing well and you are looking to move to the next level and grow your business further, you\u2019ve got options. Options that are proven, options that have been tried-and-tested over and over again, but just because they all work doesn\u2019t mean they are all right for you. Keep on reading to find out what the 3 routes to growth for online service providers are and how to choose what your route to growth should be.<\/p>\n
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![\"3](\"https:\/\/i0.wp.com\/www.charellegriffith.com\/wp-content\/uploads\/2026\/08\/3-Routes-to-Growth-for-Online-Service-Providers-And-How-to-Choose-Yours-Pin.png?resize=980%2C1470&ssl=1\")
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This page may include affiliate links, which means that if you choose to make a purchase, I may earn a commission. This commission comes at no additional cost to you. The content of CharelleGriffith.com is for informational and educational purposes and should not be construed as financial advice.<\/i><\/em><\/p>\n \u00a0<\/p>\n As an online service provider, you aren\u2019t going to be the only person offering the service you do. Whether you are an accountant, copywriter or business coach, or another type of online service provider, the reality is there are plenty of other people offering a similar service. But in every industry, there will be plenty of people who are seen as average in their industry. Those service providers will be charging the average rate and ,in some cases, even having to compete on price. But there are those online service providers who decide to grow by positioning themselves as a premium expert and then being able to charge a higher rate because of that positioning.<\/p>\n \u00a0<\/p>\n What growth looks like<\/b><\/p>\n When taking this route, revenue growth is achieved by a high price point. You can keep on working the same hours as before, but by charging more you are able to increase revenue.<\/p>\n \u00a0<\/p>\n Things to consider<\/b><\/p>\n \u00a0<\/p>\n Another route to growing your business is by adding people to your business. There are two ways this can happen. Firstly, you can look at building a team who are responsible for doing work outside of service delivery. For example, you might decide to hire a virtual assistant (VA) to deal with the administrative aspects of your business and you might hire a marketing assistant to be responsible for the marketing of your business. Secondly, you can build your business by building a team of people who can do the service delivery as well. For example, a marketer could take on other marketers and create a boutique marketing agency or a solo accountant might hire more accountants and bookkeepers to create their own accountancy practice.<\/p>\n \u00a0<\/p>\n What growth looks like<\/b><\/p>\n When using this route, revenue growth is achieved by being able to bill for more working hours and\/or service more clients. If you delegate non-service delivery work, then you\u2019ll personally have more hours available to dedicate to service delivery. If you decide to hire other people who can do service delivery, you\u2019ll increase the overall capacity of your business for client delivery.<\/p>\n \u00a0<\/p>\n Things to consider:<\/b><\/p>\n \u00a0<\/p>\n3<\/strong>\u00a0ROUTES TO GROWTH FOR ONLINE SERVICE PROVIDERS (AND HOW TO CHOOSE YOURS)<\/b><\/span><\/h2>\n
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Route 1: The Premium Expert<\/b><\/h2>\n
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Route 2: Adding People (Building an Agency or Team)<\/b><\/h2>\n
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