Earlier this week, we shared new solutions that will help all kinds of businesses win across the three eras of the web and create value in the new AI economy. In this June product roundup, we’re announcing some of the latest updates that help advertisers accelerate their growth and manage their ads with confidence. This month’s highlights include new ways to optimize your product catalog and ensure your ads clearly show required disclaimers—without sacrificing high-performing messaging.
Here are this month’s updates:
Product explorer in Merchant Center: Understand and optimize your entire product catalog in one place
For retailers and advertisers, your product catalog is one of your most valuable assets—but understanding how it’s performing hasn’t always been easy. Historically, product data has been fragmented, complex to piece together, and time consuming to diagnose issues and identify opportunities.
Introducing Product explorer: a unified, intuitive way to understand and optimize your entire product catalog – all in one place.
Product explorer provides a unified, searchable view of your entire product catalog. It helps you quickly understand which products are active, serving, and performing. You can search and filter across attributes, view performance, identify eligibility or metadata gaps to help more products become eligible to show, and even export filtered product lists.
Available today for advertisers with fewer than 100,000 SKUs under “Products” in Merchant Center. (For advertisers with more than 100,000 SKUs, “Products” will not be visible.)
