President Donald Trump has a loyalty problem. Actually, he has two of them. The first concerns where his own loyalties lie. Consider these questions: ...

The BIG issue we have today as leaders, is that it is harder and harder to drive employee engagement. Globalization creates teams that are spread ...

Three problems with loyalty programs:Wrong Incentives. Points and Discounts. Is that what the customer truly "wants"?Wrong Customers. The wrong customers ...

We talked about loyalty programs this week. I talked about the feebleness of points and percentages off. Here's Red Lobster Nation.Earn points, get dollars ...

ABS-CBN Studios and Prime Video’s “The Loyalty Game” remains the most-watched show on Prime Video Philippines as it heads into its final two ...

Akasa Air has completed four years of commercial operations today. The airline flew its first flight on August 7, 2022, from ...

Exactly four years after it first took to the skies, Akasa Air has unveiled a full-fledged frequent flyer programme. Called Akasa Elevate, the programme ...

https://www.youtube.com/watch?v=E5Omd_SMrxY

If you're not booking through hotel loyalty programs, you're missing out on great deals and leaving money on the table. These programs offer free upgrades, ...

AD: Yeah, there was a little bit of a gap in there at Shell in fact. And so I was first introduced to the loyalty marketing world through my work at ...